# Trial and Free plan (https://webmetic.de/docs/en/konto/testphase-und-free-plan)

For example, a machinery maker adds the tracking code on Monday and from then on sees every identified company for 14 days. If it books no plan, its account then continues on the Free plan.

The trial is not a subscription. You enter no payment details, and the trial ends by itself.

## From sign-up to the Free plan [#from-sign-up-to-the-free-plan]

1. **Sign up**: You create your account and add the tracking code.
2. **Trial starts**: As soon as Webmetic detects your tracking code for the first time, 14 days with the Growth features begin.
3. **Trial ends**: After 14 days the trial ends by itself, and your data stays.
4. **Free plan or a plan**: Without a purchase your account continues on the Free plan; with a purchase your plan starts.

## Trial [#trial]

The trial starts once Webmetic detects your tracking code for the first time, not when you sign up. If you add the code later, the trial still only starts then.

Each account has exactly one trial, and adding another website doesn't start a new one.

- **Duration**: The trial lasts 14 days from that moment. You can't extend or pause it in the dashboard.
- **Features**: You use every Growth feature, for example Smart Pages, ICP Analytics, session recording, and Enrichment. [Single sign-on](https://webmetic.de/docs/en/konto/single-sign-on) is part of Enterprise.
- **Credits**: Without a purchase, the trial includes no monthly credits, only the welcome bonus. For details, see [Credits](https://webmetic.de/docs/en/credits).
- **Cost**: The trial costs nothing.

At the top of the dashboard, a badge shows the days left, and admins see the **Upgrade** button next to it. The badge rounds down, so right after the start it shows **Trial: 13 days left**.

![The top bar with the badge Trial: 13 days left and Upgrade](https://webmetic.de/docs/media/en/light/testphase-badge.webp)

Every user in your account sees the badge. In a narrower window it shows only icons, and on a smartphone it is hidden.

## End of the trial [#end-of-the-trial]

If you book no plan, your account moves to the Free plan by itself at the end of the trial. No window opens, and you keep working in the dashboard without signing in again.

Webmetic deletes nothing:

- **Companies**: Every company from your trial stays readable with its name for good.
- **Settings**: Tags, comments, segments, notifications, and integrations stay as they are.
- **Identification**: Webmetic keeps identifying the companies on your website. The Free plan limit only applies to what you see.
- **Notifications**: Webmetic keeps sending scheduled emails, but only with companies you see by name.
- **Smart Pages**: A live page gets the **Paused: visible with Growth** status, and visitors see the original. After an upgrade, the Smart Page appears again.

## Free plan [#free-plan]

The Free plan has no end date, and your account stays on it until you book a plan. Your account also continues on the Free plan when a paid plan ends.

On the Free plan, you see the first 10 new companies each month with their name, counted across all websites in your account. A readable company stays readable, and a hidden one can become readable in a later month if it visits your website again.

The order of the visits decides which companies become readable. You can't choose or swap any of them. The dashboard doesn't show how many of the 10 places in the current month are taken.

To see what hidden companies look like, see [Spot hidden companies on the Free plan](https://webmetic.de/docs/en/visitor-intelligence/unternehmensliste#spot-hidden-companies-on-the-free-plan).

Segments, tags, notifications, export, integrations, API, and the AI assistant keep working, but only with readable companies. Webmetic never hands out the name, profile, or visited pages of a hidden company, not even through export or the API.

After a cancellation or a failed payment, Webmetic sends no more scheduled notifications, not even on the Free plan. For details, see [Notifications](https://webmetic.de/docs/en/visitor-intelligence/benachrichtigungen).

These features need a plan:

- **Smart Pages**: You can design Smart Pages on every plan, but only publish them from Growth.
- **ICP Analytics**: You only see a preview with sample data.
- **Enrichment**: New lists need Growth.
- **Session recording**: You can't watch recordings.

Your existing websites stay, and how many you can add depends on your plan. On the first of each month, Webmetic tops up your credits to a small base amount. [Plans](https://webmetic.de/docs/en/konto/plaene) shows which feature belongs to which plan.

## Trial and Free plan compared [#trial-and-free-plan-compared]

| | Trial | Free plan |
|---|---|---|
| Duration | 14 days from when Webmetic first detects the tracking code | no end date |
| Features | every Growth feature | Visitor Intelligence with readable companies |
| Companies with their name | all | the first 10 new each month and all from the trial |
| Websites | as many as you need | limited |
| Credits | welcome bonus | topped up monthly to a small base amount |
| Cost | none, no payment details | none |

## Switching to a plan [#switching-to-a-plan]

Only admins book a different plan. They click **Upgrade** next to the badge or **Choose a plan** on a hidden company. Users with the **User** role see the badge without **Upgrade**. Clicking the badge shows them a note that an admin manages the plan. The order steps are described in [Billing](https://webmetic.de/docs/en/konto/abrechnung).

- **During the trial**: Your plan only starts at the end of the trial, and billing starts then too. Until then you keep the Growth features, even with Starter. The badge at the top shows the plan and its start date.
- **On the Free plan**: Your plan applies right after the order. Every company appears with its name again, including the ones hidden before.

An admin can withdraw a plan booked during the trial before it starts, under [**Menu** > **Billing**](https://app.webmetic.de/?menu=subscription) with the **Cancel booked plan** button. Webmetic then charges nothing, and the trial runs until its end.

Enterprise accounts have neither a trial nor the Free plan.

## Next steps [#next-steps]

- [Plans](https://webmetic.de/docs/en/konto/plaene): Compare which features Starter, Growth, and Enterprise include.
- [Billing](https://webmetic.de/docs/en/konto/abrechnung): Order, change, or cancel a plan.
- [Credits](https://webmetic.de/docs/en/credits): Understand what you need credits for and where they come from.