Turn website visitors into qualified
B2B leads
Webmetic identifies the companies behind your anonymous website visitors and personalizes your content in real time – 100% GDPR-compliant and hosted entirely in Germany.
Trusted by 300+ companies

“A very smart solution for digital B2B marketing—and exceptionally well executed.”
B2B marketing—and exceptionally well executed.”– G. Jacque - Microsoft Startup Network
98% of your website visitors remain invisible
Anonymous traffic
High-value companies visit your website every day – but without identification, they disappear before your sales team can reach them.
Cookie tracking is dying
Third-party cookies are on their way out. Safari and Firefox already block them, and Chrome is following suit. Traditional tracking methods lose 40–60% accuracy.
No personalization
Whether a major enterprise or an SME, everyone sees the same website. Without personalization, you lose 60% of visitors in the first 10 seconds.
Two products. One goal: More qualified leads
Visitor Intelligence
See who visits your website
Webmetic identifies the companies behind anonymous visitors in real time – with complete company profiles, industry codes, and intent signals.
- Real-time identification without cookies
- 50+ data points per company (NACE codes, employee count, social media profiles)
- Intent scoring based on visitor behavior
- Native CRM integration (HubSpot, Salesforce, Pipedrive)
An average of 50 qualified leads in the first week

Our solution for companies
Scale your SaaS business with intelligent lead generation
Smart Page
Personalize every visit
Smart Page automatically adapts your website to each visiting company – with industry-specific headlines, relevant case studies, and suitable CTAs.
- AI-powered content adaptation in real time
- Industry templates for every sector
- Dynamic headlines, testimonials, and CTAs
- Works with every CMS (WordPress, Typo3, custom)
Up to 200% higher conversion rates with personalized content

“With more than 500 relevant leads each month, we can target companies with a specific need for freelancers. Our sales team now reaches customers at the perfect moment – while they are actively looking for freelancers. This has simplified our project acquisition.”– Jacek Cichowlas - Head of Sales, freelance.deRead the case study
Data protection Made in Germany – without compromise
Unlike US providers, Webmetic never sends a single byte beyond Germany's borders. No cloud services, no third parties, no compromises.
100% German infrastructure
German servers in Nuremberg, no AWS, no Azure
GDPR-compliant
without consent
Cookie-free technology, no consent required
Legal opinion available
Complete documentation for your data protection officer
German limited company with
headquarters south of Munich
Full legal certainty under German law
Go live in 10 minutes – it's that easy
Add tracking
Add one JavaScript snippet to your website – just like Google Analytics. No IT projects or extra resources required.
Receive leads
See the first identified companies in your dashboard after 60 minutes, complete with company profiles and intent signals.
Personalize & convert
Activate Smart Page to adapt content automatically. Send leads directly to your CRM.
Transparent costs, measurable ROI
From €0.32 per identified lead
| Metric | Value |
|---|---|
| Identified companies | 1,000 |
| × Conversion rate | 2% |
| × Average order value | €1,000 |
| = Revenue increase | €20,000 |
| Webmetic cost | €320 |
| ROAS | 62x |
Pay per lead: You pay only for companies that are successfully identified.
Everything your marketing team needs
Real-time identification
Identify visiting companies in milliseconds – without cookies or consent.
50+ data points
Complete company profiles: industry, size, location, social media, and decision-maker contacts.
Intent scoring
AI detects buying signals based on visitor behavior, page views, and time on site.
Smart Page personalization
Automatically adapt content to every industry and company size.
CRM automation
Native integration with HubSpot, Salesforce, and Pipedrive – or via Zapier and Power Automate.
Enterprise analytics
ROI dashboards, campaign attribution, and performance tracking for every stakeholder.
Integrations with your existing tools
Connect Webmetic seamlessly with your marketing and CRM tools
Zapier
More than 8,000 connections
Make.com
2,000+ integrations
Power Automate
Microsoft ecosystem
n8n
Open-source workflows
Plus native integrations with HubSpot, Salesforce, Pipedrive, and more
Frequently asked questions
Is Webmetic really GDPR-compliant without a cookie banner?
Yes. Our cookie-free technology identifies only companies, not individuals. We do not process personal data and therefore do not require consent. We provide all the documents your data protection officer needs.
How many leads can I expect?
That depends on your website traffic. On average, we identify up to 20% of your B2B visitors. Most customers see 50+ leads in the first week.
Does it work with our CMS and tech stack?
Yes. One JavaScript snippet works with every CMS: WordPress, Typo3, Webflow, Shopware, and custom solutions. Integration takes less than 10 minutes.
How much does Webmetic cost?
From €0.32 per identified lead. You pay only for results, not software licenses.
Start with 50+ qualified leads in the first week
In 30 minutes, we'll show you how Webmetic turns your website traffic into pipeline – with a live demo using your own visitors.
Founder's Update
Exclusive insights into our latest features.
Once a month. Product updates only—no sales pitches, just innovation.