For B2B marketing, sales, and growth

More pipeline from your website. Automated with n8n.

Most companies on your website never get in touch. Webmetic identifies them and finds the right contact. Three minutes after the visit, your sales team can call.

Webmetic only identifies visits from the day you start. If you wait, today's visitors never reach your pipeline.

After the trial, you only pay for results: from €0.32 per identified company, from €0.20 per contact found.

  1. Visit identifiedNordwerk FördertechnikVisited pricing page
  2. Contact foundJan PetersenHead of MarketingWith direct line
  3. AI call scriptCall script readyFor Nordwerk
  4. Created in CRMNew contactCall script saved
  5. Sales notifiedTeams messageReady to call

Results at freelance.de

“Our sales team now reaches customers at the perfect moment, while they are actively looking for freelancers.”
freelance.deHead of Sales, freelance.deRead the case study
relevant leads per month
~500
reasons to call per working day
~25

About 500 leads a month over 20 working days is roughly 25 a day. Sent to HubSpot automatically through Webmetic's direct integration.

500+ companies trust Webmetic

Condor
Messe München
Great Place to Work
IAA MOBILITY
bauma
freelance.de
WBS TRAINING
Xentral
Klingele Paper & Packaging

How it works

A company just visited your website. What happens next?

Today, someone from a company reads your pricing page and leaves without getting in touch. Your sales team never finds out.

With Webmetic and n8n, every step runs automatically and your team only reviews the result. An example with HubSpot and Teams: Nordwerk is new, Sanova is an open deal.

Personal/Webmetic Sales Demo
New visits
Webmetic
Check CRM
HubSpot
Already known?
Decision
yesno
Update deal
HubSpot
Prepare follow-up
AI
ChatGPT
Language model
Notify account manager
Teams
Find contact
Webmetic
Write call script
AI
ChatGPT
Language model
Create in CRM
HubSpot
Notify sales
Teams

Click a step to see what happens there.

The result

Conversations, not lists

Instead of a list, your sales team gets everything it needs to call this exact company, three minutes after the visit.

Message to your sales team

Teams, Sales channel

New company with lead score 86:Nordwerk Fördertechnik GmbH, Bremen.Contact: Jan Petersen (Head of Marketing).Contact details and call script are in the CRM.

Contact in your CRM

Jan Petersen

New lead
Job title
Head of Marketing
Company
Nordwerk Fördertechnik GmbH
Phone
+49 152 28817 386
Email
j.petersen@nordwerk-foerdertechnik.de
Note
Call script attached

Call script

1. Opener

“Hi Jan, this is Yannik from Webmetic. You run marketing for forklifts and AGVs at Nordwerk. How does your sales team find out today which logistics managers are planning a new warehouse?”

2. Qualification

  • How do inquiries for narrow-aisle forklifts reach you today, through dealers or directly?
  • What happens to prospects who do their research but never fill in a form?
  • Which CRM does your sales team use, and how do marketing leads get there?

3. Pitch

Webmetic shows you which companies are on your website right now, with the right contact and lead score, directly in your CRM. Your sales team then calls the logistics managers who are looking into narrow-aisle forklifts this week. At WBS TRAINING, personalized pages cut the bounce rate by 25%.

4. Objections

  • “We have that in-house”: “Google Analytics shows you visits, but no companies and no contacts.”
  • “No budget”: “You test it for 14 days without a contract and decide based on real leads.”
  • “Send me some material”: “Happy to. It's faster live: in 15 minutes I can show you an example from mechanical engineering.”

5. Close

“Does Thursday at 10:00 work for 15 minutes? I'll send you the invite right away.”

6. Voicemail

“Hi Jan, Yannik from Webmetic. I have a quick idea for how your sales team can spot forklift prospects before they get in touch. I'll try you again tomorrow, or feel free to call me back.”

7. Follow-up email

To: j.petersen@nordwerk-foerdertechnik.de

Hi Jan, I just left you a voicemail. In 15 minutes, I can show you, using a machinery manufacturer as an example, which companies visit product pages and who the right contact is there. Does Thursday work for you?

Written by AI. Your sales team decides.

Where to start

Three workflows that pay off right away

Each one uses only standard n8n nodes, with your CRM and your messenger. Your team sets them up without any development.

New company on your website

  1. 1Visit identified
  2. 2Contact found
  3. 3Call script
  4. 4Created in the CRM
  5. 5Sales notified via Teams, email, or SMS

Your sales team calls while the interest is still fresh.

Download workflow

An open deal comes back

  1. 1Return visit
  2. 2Deal found in the CRM
  3. 3Follow-up suggestion
  4. 4Task in the deal
  5. 5Account manager notified

Your account manager knows when the deal is moving again.

Download workflow

Campaign report for marketing

  1. 1New companies of the week, with source
  2. 2Sorted by campaign, such as Google Ads or LinkedIn
  3. 3AI writes the summary
  4. 4Emailed to marketing and sales every Monday

In your next budget meeting, you can show which campaign brought in which companies.

Download workflow

Open the files in n8n via “Import from File”, then connect your Webmetic, HubSpot, OpenAI, and Microsoft accounts.

More ideas

  • Route new companies to the right sales rep by postal code area and industry
  • Watch a target account list and get an alert as soon as one of those companies visits your website
  • Alert sales right away when a company visits several times in one week, with an AI summary of the pages it read
  • Add interested companies to a LinkedIn audience automatically and target them with ads, through the LinkedIn API
Forward to your team

How many companies visited your website last month?

Enter your domain. The estimate is free, no sign-up required.

Setup

Not an IT project

Your team doesn't need any development, just n8n and a Webmetic account.

  1. 1

    Start Webmetic

    Create an account and activate Webmetic for your website. From then on, you see which companies visit your website.

  2. 2

    Connect in n8n

    Your team adds the Webmetic node in n8n and enters the API key from your dashboard.

  3. 3

    Turn on the workflow

    Choose your CRM and messenger, then activate the workflow. From then on, every new visit reaches your sales team automatically.

Operations

New Visits

Companies visiting your website for the first time. One item per company, with lead score, industry, and pages visited.

Intensive Visits

Companies with especially intensive visits. Useful for alerting sales to strong interest right away.

Returning Visits

Companies that keep coming back. Useful for open deals and existing customers.

Contact → Find

Finds the right contact at the visiting company, filtered by department and seniority, and reveals email or phone.

Technical details for your team

Privacy

Privacy from your website to your CRM

Visit identification

Based on legitimate interest (Art. 6(1)(f) GDPR), with no cookie banner.

Workflow in your infrastructure

With n8n self-hosted, the workflow runs on your servers, in Germany if you prefer.

AI of your choice

OpenAI, Azure OpenAI in an EU region, Mistral, or a self-hosted model.

Business contact data

Your workflow only retrieves contacts for companies that visited your website, and only the details you select.

Frequently asked questions

On setup, pricing, and privacy.

Get started

The 14-day trial: from website visit to sales call

In 14 days, you'll know which companies visit your website and who your contact is there.

Included in the trial

  • See which companies visit your website

    14 days of visitor identification, from day one.

  • 5 contacts included

    Each with email and phone, from 50 starter credits.

  • Three ready-made workflows

    To import into n8n, including an AI call script.

  • Your first workflow, built with us

    We set it up together with your team.

  • Verified n8n node

    Reviewed by n8n, included in every plan.

No match, no cost

You only pay for identified companies and contacts found. If nobody fits, the search is free.

Webmetic only identifies visits from the day you start. If you wait, today's visitors never reach your pipeline.

Webmetic logo

Personalize your website for every B2B visitor and turn anonymous traffic into qualified leads.
No cookies. 100% GDPR-compliant.